As digitalization is becoming the epicenter of growth, establishing a brand in the digital world requires a faster, global, and more reliable digital product development process.

Digital Product Development refers to developing and delivering software-driven products quickly utilizing agile methodologies and offering regular testing to ensure that changes and updates in digital products suit varying customer demands and growing software availability.

Today, consumers are full of choices but have little time or/and mental space to devote to anything not exciting and engaging. This behavior of consumers signifies the need for attention-grabbing products that can be used frequently.

Digital product development creates opportunities for businesses to achieve systematic growth by gaining consumers' attention, compelling them to make purchases, providing them satisfying experiences, and building habits.